2019: Return on Attendee Experience, Data Management & Venue Sourcing Trends
What does audience engagement deliver to a meeting's host company? Plus best practices for data... Keep Reading 2018: Commissions Commotion: What To Do Next?
Marriott moved first, slashing the traditional 10 percent commission for group business to 7 percent,... KEEP READING2017: Evolving End-to-End Meetings Automation
Traditional meetings management has become just one part of the business strategy for meetings. The... KEEP READING2016: The SMM Evolution
While many companies are still just getting on board with strategic meetings management, experienced... KEEP READING2015: No Time Like Now: Seller’s Market Drives SMM Procurement, Technology Lags
BTN’s 2015 SMM Study shows industry trends and traction gained for strategic meetings management... KEEP READING2014: Meeting the Demand
The years following the global financial crisis of 2008 brought hard times to the meetings industry.... KEEP READING2012: Meeting the Challenge
About a decade after the phrase "strategic meetings management" entered the parlance of the business... KEEP READING